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Having exited Series A, the company was facing increasing pressure on its sales performance. Thanks to a structuring audit and operational support from elaya, the company has regained its growth momentum, with greater predictability and control over revenues.
A year and a half after raising funds, 365Talents is entering a phase of strategic acceleration, but sales performance is too uneven. The company's founders wanted an outside eye to identify blind spots and concrete areas for improvement.
The mission begins with a 360° audit of business practices in a synthetic format: 5 key findings / 5 concrete recommendations.
This framework reassures investors by confirming the soundness of existing practices, provides a clear framework for action to reinforce performance, and enables founders to draw on an external diagnosis to prioritize projects.
Three main areas have been identified:
- Structuring of partnerships and alliance strategy
- Development of Thought Leadership to consolidate 365Talents' position as a leader
- Implementation of a more powerful outbound sales policy.
Sales Ops / Revenue Ops tools and practices have also been put in place:
- Deployment of the "opportunity radar" to qualify, track and prioritize deals
- Training of sales teams in ramp-up deal management.
Today, we have better control over our cycles, we sell better, and we know where to concentrate our efforts. Loïc Michel
By 2024, the results were in: momentum had been restored, and the growth trajectory was back on track. The organization is more efficient and revenue forecasts more reliable.
Elaya's contribution goes far beyond an audit: it's structuring support, tailored to the needs of a scale-up company. An external viewpoint that combines expertise, method and operational impact. Loïc Michel
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